E-Commerce in Retailing / R-Thráchtáil sa Mhiondíoltóireacht

2019 CAO Points - 341

Minimum Number of

Subjects

Higher

6

2H5s

Minimum Grade in

Maths

English OR Irish

O4/H7

O4/H7

Applications from QQI Level 5 and 6 are welcome. Further details at www.tudublin.ie/qqi

Mature applicants (23+) are welcome. Further details at www.tudublin.ie/mature

e-Commerce is the buying and selling of goods and services online. This e-Commerce in Retailing programme responds to a changing retail landscape that is influenced by digital and social media. It was developed in the context of the impact on retailing of social, mobile, analytic and cloud (SMAC) technologies, the demand for graduates equipped to work in a connected, collaborative electronic retailing environment, and the need for retail graduates with advanced social media, platform, and design skills. There is a scarcity of retail/business graduates with advanced technological competences.

The programme addresses contemporary retail management needs that reflect the rapidly changing economic and technological environment. It aims to provide a broad technologically informed business education for future retail managers that reflects the changing needs of the sector.

Graduates who expect to find careers in these sectors will need to be competent in contemporary electronic business technologies. The curriculum reflects this by integrating modules on retailing, e-business and e-business applications, and addresses the market need for technologically literate retail managers for the dynamic retail environment of the 21st century.

Subjects covered include finance, marketing, economics, human resource management, entrepreneurial studies, retail management, retail analytics, retail marketing, international retailing, shopping-centre management, retail location, electronic retailing, internet technologies in retailing, electronic retailing infrastructure, database systems, mobile & social commerce, web analytics and strategic ICT & e-business.

On graduation, you may proceed to postgraduate studies leading to the award of MSc, MPhil or PhD at research institutes and universities worldwide.

  • E-Commerce Manager
  • E-Commerce Project Manager
  • Online Category Manager
  • UX Designer
  • UI Designer
  • Website Designer
  • Website Analyst
  • Website Content Manager
  • E-Commerce Technologist
  • Mobile Marketing Manager
  • Digital Marketing Manager
  • Social Media Manager
  • General Modules
  • Finance
  • Marketing & Market Research
  • Economics
  • Human Resource Management
  • Entrepreneurial Studies
  • Professional Development
  • Specialist Retail Modules
  • Retail Management
  • Retail Analytics
  • Retail Marketing
  • Geographical Information Systems
  • Electronic Business, International Retailing
  • Retail Consumption
  • Store Atmospherics
  • Shopping Centre Management
  • Category Management
  • Retail Location Analysis
  • E-Commerce Modules
  • Electronic Retailing & Marketplace Analysis
  • Internet Technologies in Retailing
  • Programming
  • Electronic Retailing Infrastructure
  • Data Base Systems
  • Mobile & Social Commerce
  • Web-Analytics
  • Strategic ICT & E-Business
  • General Modules
  • Finance
  • Marketing & Market Research
  • Economics
  • Human Resource Management
  • Entrepreneurial Studies
  • Professional Development
  • Specialist Retail Modules
  • Retail Management
  • Retail Analytics
  • Retail Marketing
  • Geographical Information Systems
  • Electronic Business, International Retailing
  • Retail Consumption
  • Store Atmospherics
  • Shopping Centre Management
  • Category Management
  • Retail Location Analysis
  • E-Commerce Modules
  • Electronic Retailing & Marketplace Analysis
  • Internet Technologies in Retailing
  • Programming
  • Electronic Retailing Infrastructure
  • Data Base Systems
  • Mobile & Social Commerce
  • Web-Analytics
  • Strategic ICT & E-Business
  • General Modules
  • Finance
  • Marketing & Market Research
  • Economics
  • Human Resource Management
  • Entrepreneurial Studies
  • Professional Development
  • Specialist Retail Modules
  • Retail Management
  • Retail Analytics
  • Retail Marketing
  • Geographical Information Systems
  • Electronic Business, International Retailing
  • Retail Consumption
  • Store Atmospherics
  • Shopping Centre Management
  • Category Management
  • Retail Location Analysis
  • E-Commerce Modules
  • Electronic Retailing & Marketplace Analysis
  • Internet Technologies in Retailing
  • Programming
  • Electronic Retailing Infrastructure
  • Data Base Systems
  • Mobile & Social Commerce
  • Web-Analytics
  • Strategic ICT & E-Business
  • General Modules
  • Finance
  • Marketing & Market Research
  • Economics
  • Human Resource Management
  • Entrepreneurial Studies
  • Professional Development
  • Specialist Retail Modules
  • Retail Management
  • Retail Analytics
  • Retail Marketing
  • Geographical Information Systems
  • Electronic Business, International Retailing
  • Retail Consumption
  • Store Atmospherics
  • Shopping Centre Management
  • Category Management
  • Retail Location Analysis
  • E-Commerce Modules
  • Electronic Retailing & Marketplace Analysis
  • Internet Technologies in Retailing
  • Programming
  • Electronic Retailing Infrastructure
  • Data Base Systems
  • Mobile & Social Commerce
  • Web-Analytics
  • Strategic ICT & E-Business
TU Code

TU924

Level

Level 8

Award

Bachelor of Science (Hons)

Duration

4 years

Number of Places

50

Location

City Centre: Aungier Street

Fees

EU Fees

Non-EU Fees

Contact Us

John Jameson

Contact Us

Dr Edmund O’Callaghan