Upcoming TU Dublin Innovation Workshop - Want to know how you can commercialise your Research and Innovative Ideas?
TU Dublin Innovation work with staff and researchers to grow their idea, help them build successful companies, and launch into the marketplace using our vision and knowledge to connect them with great strategic partners. We are delighted to announce our upcoming commercialisation workshop with Kieran Fegan; VARA Innovation Specialists on March 20th, 2024 in A386, Synergy Building, Tallaght Campus which will help you to turn your idea into a product or service.
Register via: https://forms.office.com/e/pSMjshQ9mj
Dr. Mary Deasy; Head of Research & Innovation: Engagement and Impact (past attendee) said that ‘the workshop was useful for me to get to grips with the lifecycle of a project output that has potential for application. The small group mentoring part put me on the spot for sure, but meant I learnt to how to frame a potential project research outcome in appropriate everyday language and in non-technical terms”.
Attendees will have the opportunity to:
- Understand why potential customers might value the output of your research.
- Learn how to communicate your technology in a way that potential customers can relate to it.
- Learn more about the funding available to support market validation / customer discovery activities and commercialisation.
- Hear from someone who has been on that journey and survived to tell the tale.
- Network over lunch with like-minded individuals.
Commercialisation experts from the Innovation Office will be in attendance to answer any questions and advise on next steps.
Refreshments will be provided throughout the event.
Workshop Agenda
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A386, Synergy Building, Tallaght Campus |
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Time |
Activity |
Facilitator |
Format |
Details |
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09:30 |
Welcome by TU Dublin Innovation
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TU Dublin Innovation |
Welcome. |
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09:35 |
Workshop Intro
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Kieran Fegan |
Summary of Workshop Agenda - Introductions and Expectations |
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09:40 |
Customers don’t care about your solutions and that’s not necessarily a bad thing – learn why.
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Kieran Fegan |
Live presentation - the need to understand customer problems and opportunities |
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09:50 |
Verbal Business Card – Practice Conversations
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Group work |
Group work: Each team to present Verbal Business Card to group and Coach for constructive feedback |
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10:20 |
Introduction to Value Proposition (VP)
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Kieran Fegan |
Live presentation. Learn how to Customer Profile, Value Map and achieve ‘Fit’ |
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10.35 |
Preparing your Value Proposition
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Team Time |
Team time with Coach. Identify customer jobs, pains / problems, and draft initial Value Proposition(s). |
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12:00 |
Tea / Coffee Break |
All |
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12.15 |
Business Model Canvas (BMC) – Developing a BMC for your technology
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Kieran Fegan |
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Live Presentation on Canvaniser – using one team’s technology as an example |
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12:45 |
The journey to Enterprise Ireland Commercialisation Funding
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Kieran Fegan / TU Dublin Innovation |
Presentation. Overview of the Commercialisation Fund Feasibility Application process & what to expect if / when successful. |
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13:15 |
Guest speaker |
TU Dublin Innovation |
A successful Commercialisation Fund applicant shares experiences |
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13:30 |
Close (wrap up, Q&A & feedback session) |
Kieran Fegan |
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Opportunity to seek clarification, provide feedback, express interest, and discuss possible next steps |
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13:45 |
Lunch |
All |
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Register via: https://forms.office.com/e/pSMjshQ9mj