Case Study: Danu Sports
Oisin Lennon graduated from TU Dublin in 2016 with a BSc in Product Design. He subsequently joined Connexicon Medical, a medical product start-up as a Medical Device Designer.
Working in an innovative and entrepreneurial organisation, Oisin quickly developed his own entrepreneurial interest and with encouragement from Connexicon, he undertook the Enterprise Ireland funded, New Frontiers Phase 1 and Phase 2 programmes at TU Dublin in 2017.
This led Oisin to found Danu Sports which combines Oisin’s passion for sports with his expertise in product design and healthcare. Building on concepts explored while completing his undergraduate thesis, Danu Sports have developed a wearable gait and performance analysis system that is designed to replicate the accuracy of state-of-the-art lab-based analysis devices while removing the constraints of such equipment in real-world practice. Its mission is to support the world’s best and most innovative teams to operate on the cutting edge of performance, through reduced injury risk and enhanced sports performance.
Oisin has so far raised over €1m in seed funding from a variety of sources including the European Space Agency Space Solutions Programme, Enterprise Ireland HPSU, and private investors. This has enabled him to build Danu Sports into a team of 5 with further growth expected. The product is currently undergoing final tests with a number of high-profile sports organisations in advance of its market launch later in 2022.
Watch Oisín talking to GROWTHhub about his entrepreneurial journey since graduating.
Find out more about Danu Sports: https://www.danusports.com/