Under 23 applicants must have ordinary level Grade 06 or better in five subjects. The subject list must include either English or Irish. Ordinary level Mathematics Grade 06 or better is also a requirement to apply for year one of this course.
If a Mature student (over 23 years) you may be exempted from this requirement and are eligible to apply. All applicants must have competence in spoken and written English.
Newest digital qualification offering up-to-the minute knowledge and skills to bring into any enterprise or organisation.
Industry practitioners delivering key modules bringing topical industry insights.
Shorter version of BA in Digital Marketing at TU Dublin Tallaght. Option to complete full BA degree later using these credits.
Responds to current skills needs of Dublin and global tech sector.
Close links with technology hubs and Digital Docklands.
Developing core Marketing and Applied Digital Skills.
Hybrid of digital/IT skills with international marketing and communications.
Social Media. Data Analytics. IT. Design. Business.
International core pillar throughout course.
- Social Media
- Content Creators and Designers
- Community Managers
- Digital Marketers
- Advertising and Communications
Applied education and practical skills development - Work placement or major industry project.
Core module – Marketing Technology Landscape – to prepare graduates for changing trends in digital transformation of all organisations.
MandatoryIntroduction to Digital Marketing
Introduction to Marketing Theory
Data Analytics and Visualisation
Applied Global Digital Marketing
ElectiveInternational Marketing Applications
Introduction to Information Technologies, Applications and Social Media
Winter Semester (September – December): Two evenings per week, and a third evening every second week (one of these evenings may be online/blended, in addition to other online/blended content).
Spring Semester: (January – May): One evening every week, a second evening every second week, with the rest of the content online/blended.