This course is eligible for 50% funding through the HCI Micro-Credential Course Learner Subsidy. Please refer to the fees and how to apply sections for specific details and eligibility criteria.
This course is a 12-week online Strategic Digital Marketing course, held on Tuesday and Thursday nights, to unlock the secrets of digital marketing. From the transformative power of AI and the intricacies of SEO to the foundational elements of a rock-solid digital marketing strategy, we have got you covered. But that is not all.
Enhance your decision-making with analytics, ignite your creativity through design thinking, master the art of email marketing, and grasp the dynamics of e-commerce and UX design. Your grand finale? Conduct a situational analysis of a company you are passionate about and draft a game-changing digital marketing plan, harnessing all the expertise you have accumulated. It is more than just a course; it is your digital marketing journey redefined.
Applicants should hold:
- A Leaving Certificate with a minimum grade in Maths O6/H7; English or Irish O6/H7)
OR
- A full Level 5 or 6 award
OR
- Meet TU Dublin assessment criteria for mature entry
TBC
3 contact hours per week (24 in total), plus self directed learning. Timetabled days to be confirmed.
Applicants can express their interest for this course by completing the form at the link below:
Assessment will be by means of a project.
